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April 2013

Tony Scopelite
In This Month's Issue of Checking In:

President's Message: 

Dear Members and Friends,

April is ICF Membership renewal month and I hope existing ICF Members have had a chance to renew their membership. (If you are new to our organization this is membership in our global governing body: International Coach Federation, which is separate from membership in San Francisco Bay Area Coaches.)  It’s a great feeling to be part of the leading global organization dedicated to advancing the coaching profession, which sets high standards, provides independent certification, and is building a worldwide network of credentialed coaches.  If you have completed coach training, or are in the process of completing coach training, you may now be eligible for ICF membership.  I encourage you to visit where you can learn about eligibility requirements and member benefits.  Membership in both ICF and San Francisco Bay Area Coaches is an affirming action that creates opportunity for you and strengthens our growing community.

We’re thrilled to welcome Gregg Levoy as our presenter at this month’s Gathering.  Gregg is the author of Callings: Finding and Following An Authentic Life, and the soon to be published Vital Signs: The Nature and Nurture of Passion.  Gregg is also offering a one-day workshop on the Saturday following the Gathering.  See the announcement in this newsletter for more details. 

I look forward to connecting with you at our Gathering on April 10th!
Best Always,

Greg Peters Signature 

Greg Peters, CPCC
ICF San Francisco Bay Area Coaches

Welcome New Members! 

Welcome to the following new members: 

East Bay: Linda Bark, Brita Grothe
North Bay: Jill Williams
San Francisco: James Clift, Cara Cordoni, Cliff Smyth
South Bay: Susan Myers, Don Rottiers, Liza Sichon

Would You Like to Listen In? We Hope You’ll RSVP!  

We continue to innovate: our “Listen In” program has become a Regional Streaming Video Party (RSVP): It is now a live video streaming of our chapter meeting, starting April 10th from 6:30-9:00. For all of you coaches who live far away from San Francisco but still want to engage directly with the coaching community and deepen your learning, this is for you!  

Please sign up to see Gregg Levoy present "Callings: The Power of Passionate Work" at one of these regional locations: Petaluma (North Bay) Palo Alto (South Bay) or Oakland/TBD area (East Bay). RSVP to “RSVP” here, on our new easy-to-use website: CLICK HERE .  This program is free to all members of SFBAC and costs $10 for non-members to attend at one of the gatherings. Hosts have a limited amount of space in their homes, so reply early to ensure your spot.

In the North Bay, come to the home of Elisabeth von Halem in Petaluma.

In the South Bay, come to Sofia University in Palo Alto, hosted by Liza Sichon. 

In the East Bay, details for host and location are still being determined; we hope to offer a home in the Oakland area.

The hosts will be confirming the address details, directions and parking suggestions with a reminder email.

All attendees can receive CCEUs for their attendance at one of the Listen In gatherings.

If you would like to host an RSVP, please contact your Regional Liaison! Click here (and scroll down) to find your Regional Liaison.

RSVP to connect with your local coaching community!

Congratulations Alicia Berberich: Winner of the ICF SFBAC Essay Contest!

Congratulations to Alicia Berberich, Grand Prize winner of SFBAC’s first Essay Contest! The essay contest asked members to write on the following subject:

How Has ICF SF Bay Area Coaches Helped My Business Grow? Let Me Count the Ways: What I've Learned and What I Plan to Implement in 2013

The grand prize that Alicia’s essay garnered for her includes:

  A 2-hour one-on-one in-person coaching session in San Francisco with past chapter President, Keiko Hsu, to review business strategy, brainstorm possibilities, and to create an actionable business plan to take the winner’s business to the next level,
•   A $50 gift certificate to Better World Books, and
  2 complimentary guest passes to SFBAC meetings. 

To read Alicia’s wonderful essay on how the chapter has helped her to grow her business, click here. You can learn more about Alicia and her coaching practice here.

Monthly Gathering and Special Event
Callings: The Power of Passionate Work
with Gregg Levoy

How do we know if we’re following our true callings? 
How do we sharpen our senses to cut through the distractions of everyday reality and hear the calls that are beckoning us?

We receive many kinds of calls throughout our lives. A calling may be to do something (change careers, go back to school, have a child) or to be something (more creative, less judgmental, more loving). A calling may arrive through various ways and in a variety of forms but often we don’t hear it.

We may wonder why we are not fulfilled or why life seems so hard. We sometimes feel we are on a sort of autopilot, cruising along but not really engaged. We might feel stuck or lost. What we don’t know is that we might be ignoring that which calls us into our personal power and authenticity. 

Gregg Levoy, the acclaimed author of Callings: Finding and Following an Authentic Life, is a teacher in various graduate programs and is a lecturer and seminar-leader in the business, educational, governmental and human-potential arenas. Gregg returns to ICF San Francisco Bay Area Coaches with his powerful and poetic process for going deeper into how and why we choose to do what we do in the world.

Gregg will speak at the Monthly Gathering as well as present a full-day workshop:

To attend this event via a Regional Streaming Video Party, click here.
                                                                 Wednesday April 10, 2013 6:30-9pm 
                                                                       Handlery Hotel, San Francisco 
                                                                 FREE for members. Cost for guests is $20.


Saturday April 13, 2013 9-5 pm $110 
Calvin Hall, Calvary Presbyterian Church
2515 Fillmore St. San Francisco CA 94115

Drawing on the hard-won wisdom and powerful stories of people who have followed their own calls, Gregg Levoy will show how to translate a calling into action, and speak to our most pressing questions, including:

What is a calling?

  How do we recognize it?
  How do we distinguish the true call from the siren song?
  How do we handle our resistance to a call?
  What happens when we say yes?
  What happens when we say no?

Find the fit between who you are and what you do.  Clarify your callings! Both the free event and the intensive one-day workshop will fill quickly so register early.


ICF SFBAC Will Be Representing You at the HR West Conference!

ICF San Francisco Bay Area Coaches Charter Chapter is participating in the HR West Conference in Oakland from April 22-24.  

We are excited to sponsor the event with an exhibition table where attendees will find information about the chapter, benefits of coaching and of membership, how to join us, and how to find a coach.

HR West is the local Conference of the Northern California Human Resources Association. This annual event is the marquee conference on the West Coast.  The event will host more than 600 human resources professionals for two and a half days of learning and networking.  The average attendee at HR West Conference is a Manager or Director with more than 10 years of experience at a company of 1,000 or more employees. 

With more than 3300 members throughout California, and increasingly in other states, Northern California Human Resources Association is the nation’s largest regional human resources association, with eleven Bay Area counties representing our highest areas of concentration. In addition to our members, NCHRA serves more than 20,000 members of the HR community from Bakersfield to the Oregon border — presenting an excellent opportunity to reach a key target audience, HR decision makers.

Cost of the conference ranges from $850 - $1,025.  If you are interested in attending, visit

Note: We anticipate a surge of visits to our website as a result of our presence at HR West, so be sure your profile is in place! – Highlights for Members

Searchable Profiles

Although there are many benefits to membership in ICF San Francisco Bay Area Coaches, one of the most valuable benefits is the opportunity to create a profile that enables prospective clients (and partners) to find you. 

While you might come up in the first few pages of a Google search, your chances of being found by potential clients are much higher if they are searching the member database of the premier coaches’ organization in the Bay Area. But you must create a profile to be found! offers members two types of profiles: One for Coaches, and one for Speakers. Both types of profiles allow you to designate searchable interests and specialties that make it easier for visitors to find you. 

So if you haven’t yet logged in and created your profile, don’t wait! Do it today!

Monthly Gathering Recordings

Another feature available to members is the ability to watch or listen to recordings of past events. If you were unable to attend, want to refresh your memory, or want to learn more about a speaker or topic, visit the Resources section after logging in. Click the link for the year to see a list of links to available recordings and settle in!


ICF Update: April 2013

The Value of ICF Membership

President’s Message: Invest in yourself

I think that any professional coach committed to their personal development, as well as the ongoing development of the coaching profession, should be engaged in a professional association. That is the reason why myself, my father, my mother, and my brother (all coaches), are ICF members.

All ICF memberships will expire on March 31. I will renew my membership because I think it is essential to my career and is a necessary investment into myself as a professional coach. I urge you to make an investment in yourself…and your career…and renew your ICF membership online now.

Kind regards,

Dr. Damian Goldvarg, MCC 2013 ICF President

Dr. Damian Goldvarg, MCC?2013 ICF PresidentThe Value of ICF Membership: Video
The Value of ICF Membership: Video

The value of ICF membership is explored in this video by Janet Harvey, MCC (2012 ICF President); Magdalena Mook (ICF Executive Director/CEO); Fiona Toy (ICF RSC Manager in Australasia); and Dr. Damian Goldvarg, MCC (2013 ICF President): Click here.

ICF Global Conference 2012 – Executive Summaries Available

Executive Summaries from the ICF Global Conference 2012 are now available. These summaries cover the four general sessions and seven breakout sessions. Download the Executive Summaries here:

April Core Competency Call – Creating Awareness

The ICF offers free (for members and non-members) teleclasses on the Core Competencies. This month’s call is on April 17, 2013, at Noon PST, on the core competency of Creating Awareness.
Coaching Resources and Announcements

Introducing “Success with Soul” by ICF SFBAC Member Eve Siegel

A lively and inspiring new ebook, Success with Soul-- Loving Your Livelihood, Living in Balance, by Eve Siegel, M.S., PCC, CPCC, is a skilled coach’s guide to manifesting a livelihood, and a life, that authentically express who you are and what you are really here to do.  Success with Soul is based on Eve’s work integrating coaching with body-energy wisdom and spiritual awareness to support the inner and outer journeys of professionals struggling with career transitions; people wanting fulfillment in retirement; and people trying to make time for what’s important in their lives. 

Beautifully written, and interwoven with client experiences, examples from other writers and films, photos, helpful exercises, and illuminating quotes, this book is a must-have for opening your vision, overcoming obstacles, and creating new paths to successful outcomes with significant professional and personal changes.

Now available for Kindle and iPad/iPhone mobile readers from Amazon and for Nook readers from Barnes & Noble.  It is also available as a pdf at  Any questions-- please contact Eve at

In her compelling new book, Success with Soul-- Loving Your Livelihood, Living in Balance, Eve Siegel helps you hold the largest possible vision for your life, and still keep your feet planted firmly on the ground. She is a keen-eyed and courageous guide to the rugged terrain of making personal and professional change, and her book is a passionate and compassionate primer on how to attain the soul of success.
    --Gregg Levoy, author, Callings: Finding and Following an Authentic Life

The Entrepreneurial Leap-Start Program
Module 1 

  Are you an Aspiring and Emerging Entrepreneur who is struggling to attract the RIGHT clients?
  Do you have a gift you KNOW your prospective clients need but you don’t know how to find them?
  Have you been afraid to claim a clear Market Niche in fear that it will turn away potential clients?

Join Executive Coach Tara Butler, CPCC, PCC, for this 4 Part Tele-class:

April 4, 11, 18 and 25th
1 pm to 2 pm Pacific Time 

Click here to learn more:

Fearless FEMpreneur Event
Live Event for Coaches

Calling All Female Coaches!
It's time to bust through what's been holding you back, serve more people, AND get the plan to create 6-figure success in your business!

Join Susan Liddy, MA, PCC, on April 6-7 for a special weekend event where you will get the business plan to create a successful coaching business. No hype, no fluff. Just to truth about what it truly takes and the plan to get you there.

Bring your business cards and networking materials to take full advantage of the many networking opportunities to grow your business.

Held in the SF Bay Area on April 6 - 7. Go here for details:


Coaching for Coaches: The PowerCircle National Coaches Mastermind is accepting new members! 

If you’re looking for some serious traction for your business, this powerful and intimate experience could be the right fit for you.  As a PowerCircle member you will:
Strengthen your ability to take bold, deliberate action
Tune in to what your heart and soul really want
Remove the obstacles to your success
Create innovative solutions that broaden your influence
Build the coaching business that suits your spirit

Member benefits include:
Weekly group coaching calls
A private executive coaching session once a month, (via phone or Skype)
Personalized session notes and checklists after each call
Recordings of each coaching call for your private library
Monthly interview calls with industry experts presenting on topics you want to learn more about, like developing an app, online marketing, and branding
Access to the full library of past interview calls
A personalized Business Assessment from me to help you focus your talents and energies and a 60 minute private coaching call to talk it through
Access to my Resource Room, an online library filled with additional information and resources
Unlimited email support between calls in our private online FaceBook forum
Private specials, perks, and bonuses available only to PowerCircle members
Membership is limited to 6 people. Read more and get your application here:


We hope you found this issue of Checking In fun and helpful! It is our goal to provide you with information that is useful to you as a Coach, and to help members and friends share their announcements with this community. If you would like to submit an announcement, please contact Communications@sfbayareacoaches.orgSubmissions are due by the 25th of each month.

Susan T. Blake
Communications Director
ICF San Francisco Bay Area Coaches

ICF - San Francisco Bay Area Coaches
268 Bush St. #4039
San Francisco, CA 94104